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According to Google, “Content and Links going into your site, are the two most important ranking factors followed by RankBrain” – Andrey Lipattsev, (Search Quality Senior Strategist).
So, if you have your content in place, you probably should focus on building backlinks pointing to your domain and important pages. Quality links are the ranking factor that can help you outperform your competitors in search.
When you’re new to SEO please read this section What Are Backlinks?, Why Are Backlinks Important? and for those of you who know all about external links, let’s dive right in.
The Free Backlink Checker is developed to give you access to the backlink profile of any site on the web. See who is linking to you and research your best-performing content. Find your competitor's most valuable backlinks and examine their backlink profile to spot patterns and possible link opportunities.
The time it takes for a link to show up in the backlink database largely depends on the popularity of a website. In general popular websites get indexed faster than smaller / less popular websites.
Google’s index and the backlinks database are two different things.
Have a closer look at these metrics, so you know how to interpret the results:
Use the export function to generate a . CSV file for Excel or Google Sheets.
Before you start working on improving your backlink profile make sure you have the right content in place. I won’t bother you with the mantra: “Content is King”, oh sorry just did ;-)) But if you don’t have any interesting quality content, it will be pretty hard to get results from your link-building efforts.
So now we have this covered, here are 3 link building strategies you can use to improve your website authority and backlink profile:
Backlinks are links pointing from website A to website B. Some frequently used synonyms (also in this article) are external links, inbound links, incoming links.
The total number of backlinks pointing to your complete website and their quality, result in the overall authority of your domain. The external links that point to a specific page help this page to rank in the search engine results (depending on their quality and relevance).
Backlinks are important because they are basically seen by search engines as votes, from one website to another. The more “votes” your website has earned, the higher your website will rank in search engines.
You can now use the search function to dig through your backlink profile and zoom in on backlinks with a specific anchor text or coming from domains with a specific domain Authority score.
Here is a list of the available filter operators:
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